Capturing the imagination at a product launch can sometimes be tricky; encapsulating a new brand in a way that allows people to immediately get what you’re about is a challenge. Which is why when Glenmorangie launched the Bailie Nicol Jarvie, a blended whisky for the discerning drinker, they got us to come up with something as irreverent and engaging as the brand it was promoting.
Building Brand Awareness in Emerging Markets
Whisky Companies face the increasing challenge of building brand recognition in emerging markets, where the potential upsides are huge, but the marketplace is crowded. Film can be an incredibly powerful tool in helping to create brand awareness within your target audience. Whether it is building on your heritage, or creating a must have buzz with a viral marketing campaign, we can help you sell.